virtual marketing

virtual marketing

Virtual marketing director

We can manage everything you’d expect a marketing director to do, from strategy and suppliers to making sure you know what’s happening with your campaigns and projects. All without the expensive overheads a full-time director often brings.

It could be that you’re not ready to take on someone full-time but would like to have that level of expertise with a proven track record, on an interim or part-time basis, available to call on each month. Our virtual marketing director service gives you just that. How much you use us is up to you – we’ll fit in with whatever you need. Sounds good, right?

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Marketing strategy development

Marketing strategy development

Before you can start marketing your business effectively, you need to be clear who your target audience is. You need to define exactly what you do and what you want to achieve from any marketing. This is the start of your marketing strategy.

With our marketing strategy development service, we’ll help you at every step. From conducting an audit and setting goals, to defining your proposition and identifying communication channels, we’ll be there for you. And when you’re ready to start putting your plans into action, we’ll help you deliver those too.

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Marketing strategy development

Brand proposition & development

Brand proposition & development

Brand proposition & development

Every company needs a strong brand. Get it wrong and you could damage your reputation and not reach the right people. We’ll help you build the right brand for your business and position it effectively in your industry.

Brand development needs to match your business objectives and values. Your people, customers and suppliers need to understand what your business stands for too. We’ll work with you to develop and position your brand, so your customers have a consistent brand experience at every touchpoint.

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Marketing communications & web development

Marketing communications & web development

Great marketing communications need to sell what you’re offering to customers that want it in a way they’ll understand. Our expertise means we can define and refine what you say, identify what channels will work best, and help you get your message across in the most effective way.

This also includes your company website. We can build you a site from scratch or develop and enhance what you’ve already got. And if you need an eCommerce shop, we’ll help you sell your products successfully and offer your customers the security and convenience they expect.

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Marketing communications & web development

 

Want to know more?
This is only a taste of the marketing services we offer.
If you’d like to see how we can help your business, let’s have a chat.
You might not be sure exactly what you need, or which services will suit you best.

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Campaign management

Campaign management

Campaign management

In today’s always switched-on world, customers are constantly bombarded with people selling to them everywhere they look. And you need to be a part of that to compete effectively.

Once we’ve identified the right channels for you, we’ll look after the whole kaboodle: digital, social, PR, advertising, point of sale and direct marketing. We understand what works best in each channel and will develop the perfect mix for your business.

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Project management

Project management

Marketing projects can be really hard work and very time-consuming. There’s just so much to think about and do. Sometimes you might not even know where to start. So why not let us take care of it all?

With our project management service, we’ll look after everything from start to finish, including upfront planning, managing the whole process and analysing the results afterwards. All you need to do is relax and leave it to us.

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Project management

Strategic reviews

Strategic reviews

Strategic reviews

Before you can start marketing effectively, you need to have an in-depth look at what you’re already doing and what you need to start doing.

A strategic review will help you focus on what matters, like identifying and talking to your customers, how you compare to your competitors, and how to understand what does (and doesn’t) work with your marketing. Crack all those and you’ll really take things up a level.

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Full marketing service

Full marketing service

As you’d expect, we’ve got access to a huge network of trusted marketing professionals, so we can sort everything for you, whether it’s a one-off project or something much longer-term you need.

When we say full marketing service, we mean just that. Think strategy and planning, design and building, and the words and pictures. In fact, we can do anything you can think of (and a few things you might not have thought of) to give your marketing a real boost.

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Full marketing service

Brand proposition & development

Managed strategic brand proposition and re-development of corporate branding for national dry-cleaning retailer, following extensive consumer research through focus groups and surveys, which was rolled out to over 500 stores nationwide.

Website development

Delivered a 132.5% increase in online call-back requests, and an uplift in conversion rate by 75%, through website optimisation testing over a 3-month period for a leading professional services provider to SMEs.

Marketing strategy development

Developed Marketing Strategy for a multi-million-pound leading group motor finance provider without existing in-house marketing resource, to enable them to facilitate growth plans and double turnover in 2 years. Strategy helped to re-enforce the key role marketing will play to the Management Board and as a result, appropriate action was taken to invest in creating a full-time marketing team.

Digital campaign management

Project managed and delivered a highly successful digital campaign for a leading supermarket retailer, in collaboration with a digital agency which generated 32.3m page views, 3m visits to microsite, 2.4m online registrations, 492k new marketing opt-ins, 217k downloads of a No.1 iOS app, 22k new Facebook likes and 45% growth in Twitter followers over a 7-week period.

CRM strategy development

Successfully developed and executed a leading B2C service provider’s CRM (Customer Relationship Management) strategy for new and existing customers, across both offline and digital channels which delivered a 23% uplift in turnover for specialist services.